First Choice is a leader in the uniform, apparel & promotional product industry!

We help bring your brand to life!

Brand Confidence

Since 1990, First Choice has helped companies large and small, across various types of markets by increasing their brand awareness through the highest quality uniforms, apparel & promotional products. Contact us today and let one of our dedicated team members assist you with helping your brand reach its full potential.


Mission Statement

To provide the highest quality and most cost-effective apparel, uniforms or promotional products in the fastest possible timeframe. Our is mission is to improve your brand and image through the use of our products and outstanding services.

Bring your brand to life

For the past 30 years, First Choice has stayed on the cutting edge of the latest trends of the fashion industry. Through the use of the latest logo application techniques and products, we will bring your brand to life!

Meet the Team

Profile image of Chris Heine

Chris Heine


Profile image of Dawn Heine

Dawn Heine

Accounts Manager

Profile image of Abby Kittelson

Abby Kittelson

Office Manager

Profile image of Gail LaPlace

Gail LaPlace


Profile image of Zeus


Company Mascot

Looking to grow your brand?